The percent (summary view) or number (detailed view) of ad creative attempts that were terminated, typically by the viewer, before the ad creative started playing, in the selected time period. If an error is not generated, the failed ad attempt counts as an EBAS. If an error is generated, the failed ad attempt counts as an ASF.
Related Details
| Metric Details | Description |
|---|---|
| Dashboards and Metric Presentation | Real-Time, Ads, Diagnostics, Trends |
| Real-Time Support | Yes |
| Historical Support | Yes |
| Manual Alert Support | Yes |
| AI Alert Support | No |
For the full Ads metrics catalog and related metrics, see Ads Metrics.