% Slate Plays

The percentage of live server-side Ad Attempts during which ad slates played.

In the Analysis dashboard, this metric shows the percentage of all Ad Attempts that played slates in the current interval. An increasing or higher percentage indicates that more ad breaks played slates and resulted in potential ad revenue loss. You can use MetricLens dimensions, such as content asset name or ad break Id, for further analysis. A high percentage of slates may be a symptom of the following issues:

• The ad server (e.g. Freewheel) is misconfigured and unable to provide the required ads or find matching ads.
• The publisher does not have enough ads and hence is forced to fill ad gaps with slates.
• Ad scheduling may leave unexpected gaps in ad sessions.

In the Analysis dashboard, this metric shows the percentage of all live stream ad sessions that played slates in the current interval. In MetricLens, dimensions can be applied to analyze the slate plays in specific dimensions.

Related Details

For the full Ads metrics catalog and related metrics, see Ads Metrics.